Never forget

Never forget1950

Reporter bag

An ideal carry-all for the professional or amateur reporter, with room for a camera, note pad and ink pen. (From the catalogue 1959.)

Never forget2010

Digital video camera

Digital Video was launched in 1994 and the cassette type MiniDV made it easy to record high-quality film at low cost. The tape was later replaced by memory cards. This version recorded onto SD/SDHC. (From the catalogue 2010.)

Never forget1950

Film camera

The affordable and simple Kodak Brownie camera appeared in 1900. The versions that followed become “my first still camera” for many, including star photographer Slim Aarons. This film version was released in 1955 and used 8-millimetre film. The last in the series (a still photo version) came 1986. (From the catalogue 1955.)

Never forget1990

Slide projector

Slide projectors were for a long time the only way to terrorize your neighbours with your holiday photographs. And long into the 2000s they were also a given item in any classroom.

Never forget1950

The Amateur Photographer”

In K.O. Sjöström’s book The Amateur Photographer, the reader learned about how a camera worked, how to develop and enlarge pictures, and depth-of-field tables. (From the catalogue 1951.)

Never forget1990

Director’s chair

The foldable director’s chair is invaluable for working in the field. It’s easy to pack and light to carry. Today, it’s an iconic symbol for the movie industry.

Never forget2000

T-shirt with photo

Even if the resolution isn’t always the best, a photo-decorated T-shirt always conveys a clear message.

Never forget1950

Slide projector

A German version in ebonite, for slides sized 5×5 centimeters. (From the catalogue 1957.)

Never forget1930

Rubber eraser

This eraser features 80 grams of rubber with a brush for those who want to erase quickly before the ink dries. (From the catalogue 1933.)

Björn Haid

“I think Clas would have been shocked if he had known we have more stores than Åhlens”

Read the story of our founder Clas!

Paulina Kolm

“Clas Ohlson is known for smart and good products.”

Paulina Kolm delivers the product App-on-wall to Clas Ohlson.
Read about the cooperation.